In a stunning authorial debut, Crystal Haryanto delves into the extraordinary business dynamics behind the career of one of the most relevant figures in contemporary pop culture. This book addresses how Taylor Swift has not only revolutionized the music industry but has also created a sustainable brand that resonates deeply with fans. The Glory of Giving Everything offers valuable insights on community engagement and innovative marketing in today's competitive landscape.

Drawing from economics, policy, and psychology, this interdisciplinary work sketches intricate analyses of artistic craft, quantitative impact, and every layer in between. With a captivating synthesis of strategies across and through eras, The Glory of Giving Everything is your go-to resource to unpack Swift's power.

Publication: July 16, 2025 by John Wiley & Sons